
Tell Your Story.
Rochelle Fetters
Transformative Storytelling & Filmmaking Professional
“Through the power of storytelling — we can change the hearts and minds of communities.”
Rochelle is an award-winning screenwriter, filmmaker, and actress based in vibrant New Mexico, driven by over 15 years of experience in the film industry. She is dedicated to bringing transformative stories to life, utilizing her extensive experience in filmmaking and storytelling to create narratives that drive community impact.
Her acclaimed short film, Breathe, which powerfully addresses domestic violence, was recognized as a semi-finalist in the 2018 ScreenCraft Film Fund Competition and went on to win multiple accolades, including Best New Mexico Produced Short Film at the prestigious Santa Fe Film Festival in 2022.
Leveraging her extensive connections and strong collaborations within the thriving New Mexico film community, Rochelle ensures that casting, crew, and post-production services remain accessible and affordable — without compromising on quality.
With a heartfelt belief that storytelling holds the transformative power to create lasting community impact, Rochelle offers a variety of personalized services designed to amplify your voice and vision.
Connect with Rochelle today and elevate your message with authenticity, creativity, and professional excellence.
Importance of Public Communications in Domestic Violence Advocacy
Effective communication is absolutely essential to the success of domestic violence advocacy because it fundamentally shapes how communities understand, perceive, and respond to abuse. Domestic violence is often hidden, misunderstood, and stigmatized, making clear, strategic communication critical for creating awareness, influencing policy, and transforming public attitudes.
Here’s why communications matter deeply in this field:
1. Raising Awareness and Breaking Silence
Domestic violence thrives in secrecy and isolation. Thoughtful communication initiatives shine a spotlight on the issue, encouraging survivors to seek help and giving communities a clearer understanding of the dynamics and seriousness of abuse.
2. Shifting Public Attitudes and Behaviors
Effective storytelling and carefully crafted messaging have the power to challenge harmful stereotypes and shift societal attitudes. By sharing survivor narratives, explaining complex dynamics, and dispelling myths, advocates build empathy and foster a culture of accountability and prevention.
3. Influencing Policy and Legislation
Strategic communication is essential for engaging policymakers and stakeholders. Clear messaging ensures that policymakers understand the scope and urgency of domestic violence, increasing the likelihood that they support necessary legislation, funding, and policy changes.
4. Promoting Community Collaboration
Communications efforts help build partnerships among service providers, law enforcement, healthcare, and community leaders. Effective dialogue and collaboration rely heavily on clear, intentional, and consistent communication.
5. Supporting Survivors
Survivors benefit from communication that is trauma-informed, empathetic, and clear. Effective messaging assures survivors that help is available, they are believed, and they are not alone. It can literally save lives.
Services
External Marketing Materials Assessment
Podcast Consultations
Branding Consultation
Graphic Design
Website Design
Writing & Production of PSAs and Advertisements
Experience
Award-Winning Filmmaking & Screenwriting
Best NM Short (Silver Award), Best Director (Bronze Award), Best Actress (Platinum Award) - Mindfield Film Festival 2024
Best Student Film (2nd Runner-Up) - AFMX 2024
Best New Mexico Produced Short - Santa Fe Film Festival 2022
Partnership with NMAYM and Voices In Action to highlight the topic of sexual harassment and assault 2021
Best Women’s Issue Film - Vancouver Independent Film Festival 2021 & Toronto Independent Film Festival of Cift 2021
Semi-Finalist in the ScreenCraft Film Fund Competition 2018
Communications, Leadership, and Social Media Management
Rochelle is an accomplished communications professional and social media strategist with extensive leadership and management experience spanning over a decade. As Director of Communications for the New Mexico Coalition Against Domestic Violence, Rochelle effectively elevated the organization’s brand through cohesive digital storytelling, strategic communication initiatives, and proactive client engagement. Her management background includes overseeing teams and coordinating complex projects, resulting in strengthened organizational efficiency and increased audience engagement. In her roles with SeeChelle Productions and AMAW New Mexico, Rochelle successfully managed social media strategies, significantly expanding client reach through dynamic content creation. Known for her meticulous attention to detail, innovative thinking, and genuine passion for cultivating meaningful connections, Rochelle consistently drives organizational success through clear communication, thoughtful leadership, and a commitment to excellence.
Education & Training
BA in Critical Studies of Mass Media
BA in Psychology